We all know the excitement that comes with Apple’s latest iPhone launch. The iPhone 16 Pro is sleek, powerful, and packed with features that scream innovation. But before you rush to get your hands on one, consider this: instead of buying the latest device, why not invest in Apple itself? Imagine owning a piece of the company behind the tech you love.
Here are five compelling reasons why investing in Apple Inc shares (NASDAQ:AAPL) beats buying the iPhone 16 Pro hands down.
1. Be More Than Just a Consumer – Become an Owner: Let’s be real—buying the iPhone 16 Pro makes you a consumer. You get the latest gadget, but what else? When you invest in Apple shares, you’re not just using the product, you’re owning a piece of the company! That means every time Apple makes another big move, your investment grows with it. Why just be a fan when you can be a shareholder?
2. Watch Your Investment Grow, Not Depreciate: That shiny new iPhone? It’s going to lose its value fast, especially when the next model comes out. But Apple shares? They’ve been climbing for years, and they’re not stopping. In fact, Apple’s stock has delivered a staggering 885.7% total return over the past decade. That’s an annualized return of 25.7%, which easily beats most investments out there. While your iPhone gets outdated, your Apple shares could be steadily growing, adding real value to your portfolio.
3. Cash in on Dividends – Something No iPhone Can Offer: Here’s something your iPhone can’t do—give you money back. Apple is a dividend-paying company, meaning they share a portion of their profits with investors. So when you own Apple stock, you’re not just sitting on potential growth, you’re getting regular cash payouts. It’s like Apple is saying, “Thanks for sticking with us!”—something you won’t hear from your iPhone 16 Pro.
4. Apple Isn’t Just About iPhones – It’s About the Future: Apple’s innovation doesn’t stop at smartphones. From groundbreaking AI to wearables, cloud services, and AR, Apple is shaping the future of tech. By investing in the company, you’re tapping into a broader world of innovation and growth beyond just the iPhone. Whether it’s their next big device or a software revolution, you’re in for the long haul, benefiting from Apple’s ability to stay ahead of the curve.
5. Make a Smarter Financial Move: Sure, the iPhone 16 Pro is cool, but it’s a costly indulgence with no financial return. Why not take that money and put it where it can work for you? Investing in Apple shares is a way to build wealth over time. Instead of owning a phone that will be old news in a few years, you could own shares in a company that keeps innovating and increasing in value.
Invest in the future, not just the latest gadget
The iPhone 16 Pro is undoubtedly impressive, but the short-lived thrill of owning the latest gadget pales in comparison to the long-term rewards of investing in Apple shares. With a total return of 885.7% over the last decade, Apple has consistently outperformed, making it one of the most reliable investments in the market. Imagine your money growing while Apple continues to dominate the tech world. You’re not just buying into a product—you’re buying into a legacy of innovation and success. Why settle for short-term satisfaction when you can invest in the future?
Disclaimer: ProsperUs Head of Content & Investment Lead Billy Toh doesn’t own shares of any companies mentioned.
